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Every book contains a treasure.
This blog is about books, old books.

Things are going great, and they’re only getting better
These are dire times. Since 2008 Europe has been going through one crisis after another. The basis of this crisis lies in human behaviour and leadership. The problem is that we could have known where it would end. In the past decades many people have warned for the lack of sustainability of our economic and societal model. We haven’t learnt much, because maybe we did not listen. And we are still not listening because there is no need.  And the proof is there : the NY stock exchange is doing great (date: 5 march 2013, revised 15 september 2013) and so we are back to business as usual.
Looking back
But let’s look back and see what some people warned us about what could happen and which hints they gave us. So I picked to review three ancient books that are still inspiring.

Book Cover - Human Side of Enterprise

Human Side of Enterprise

The first one is The Human Side of Enterprise by Douglas McGregor (1960). McGregor hoped that social sciences could help to create a ‘good society’. He predicted the coming of evidence-based management and saw a direct positive impact of research. In that he was a little naive, comparing social sciences to exact sciences, but still. He hoped that companies would move from a “carrot-and-stick” approach (Theory X) towards a higher form of management (Theory Y) that relies on self-control and self-direction. McGregor described 50 years ago elements of what we call today the new way of work and modern leadership. We can ask ourselves what we’ve done with that positive view on management? And why did it take us so long to pick up certain things that he wrote.
Book Future Shock

Future Shock

A second book is Alvin Toffler’s Future Shock, written in 1970. Toffler said that the increasing speed of change would cause enormous distress, what he called future shock. In this massive book he describes in detail the changes that occur, many of which have come true. Two special elements merit some attention: decision stress and information overload. In a changing environment people will have to make more decisions, which causes stress. Toffler launched the word information overload to illustrate that people need to process more information than they can handle. In 1970 the world was turning at a slower pace and the digitilisation had just begun.
Book Cover Small is Beautiful

Small is beautiful

A third book is “Small is beautiful: Economics as if People mattered” (1973). This book by Schumacher in which he criticizes Western economics. The context of this book is the Oil crisis. Schumacher argues that our economic model is not sustainable. He talks about enoughness and stresses the need to balance human desires and technology. He attacks the notion of growth, and pleads for a focus on well-being with less consumption.
Many of the ideas from these three books could have been written today. You can find those ideas in Tim Jackson’s “Prosperity without Growth” (2009),  Sennet’s “Culture of a new Capitalism” (2006), or even Gratton’s “The Shift” (2011).
More than just a curiosity
Reviewing old books is more than just a curiosity. We should be aware of what historical figures have written and suggested and see them as inspiration from the past for a better future. They make us also humble in the sense that most problems have already found a solution. But something stopped us from listening to these (and other) thought leaders. Instead our society went bezerk, focussing on greed and consumption.
There is hopefully a time of a sustainable way of working coming: doing business as if people mattered. I strongly believe that the HR profession can and will play an important role in this evolution. And if not, someone might read this blog and say how wrong or how right I was and regret that nothing has happened since 2013.
Adapted from a first publication :

David Ducheyne is the founder of Otolith. As a former HR and business leader he focuses now on humanising strategy execution.

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